Isn't odd that in 1997 and 2001, all these ex Generals and sons/daughters/brothers/sisters of the glitterati, TV presenters and celebrity journalists were able to keep themselves as far from a Tory rosette as was humanly possible. But as soon as the Tories start doing well in the polls, there is suddenly a deluge of people with "names" or "medals" who trot themselves out as Tories, seemingly without ever done a days canvassing or delivering in a no hope ward in their lives.
It must be galling for many Tories who remained loyal in the lean years up to Cameron's leadership election in 2005 that they should be punished and in some cases be tarnished (and I particularly feel for Iain Dale in the case) with not having had a good result in difficult circumstances, only for a newcomer who doesn't have the nerve or the passion to fight a no hope seat waltz in waving a Tory membership card and get selected for plum seats.
The first question I would be asking of these political celebs is where were they in 1997 and 2001. Where were they in the darker days of the IDS leadership when the Tories were languishing in the polls ? Were they out campaigning for the Tories and if they weren't why not !